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MCDONALDS
Collector's Meal
For McDonald's collectible meal campaign, I got to dig into pure nostalgia reimagining some of the most iconic Happy Meal toys from the past and giving them new life on a set of collectible plastic cups. Jurassic Park, Shrek, and the Minions all made the cut, each one a little love letter to the toys that shaped a whole generation of McDonald's memories.
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Nostalgia
The challenge was striking the right balance: keeping that unmistakable nostalgic charm while making each character feel fresh and fun in a new format.
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